Fulton Smith-Sykes

Prior to joining Zelen as Account Director, Fulton was Vice President of Marketing and Advertising for Outback Steakhouse, where she oversaw the monumental task of coordinating and implementing the branding and retail efforts of nearly 800 restaurants nationwide.

From TV and radio campaigns to the naming of new menu items, Internet promotions, grassroots marketing, sports and celebrity partnerships, product integration and more, Fulton constantly sought ways to keep the Outback brand top of mind to current and new consumers.

Fulton began her career nearly 20 years ago, working on accounts such as McDonald’s and Taco Bell at some of the most high profile advertising agencies in Atlanta.

From there she joined West/Wayne Advertising in Tampa where for nearly 10 years she served as Director of Client Services, managing its two largest accounts, Publix Super Markets and Outback Steakhouse. Working closely with the Creative Department, Fulton helped elevate the Publix brand image to break through levels, and was highly instrumental in the successful introduction of a 50 restaurant, Aussie-themed, casual Steakhouse to the country.

Fulton’s experience on the agency side has aided her tremendously on the client side. It wasFulton who managed and guided the conception of “No Rules. Just Right.” During her time with Outback revolutionary services such as Curbside Take-Away and Call Ahead Seating were launched to satisfy consumers’ busy lifestyles.

Equally important, under Fulton’s guidance, Outback’s TV commercials have been recognized by its peers with the “Best Use of Humor” award by MUFSO. They also enjoyed the highest re-call among TV viewers in ADWEEK polls. She accomplished many successful and highly visible national product integrations. The most successful were on NBC’s The Apprentice season four and five. In 2005 Fulton was awarded the most prestigious acknowledgement in the company, “Outbacker of the Year for the year 2004.”

Fulton is a member of Who’s Who in American Colleges and Universities, Who’s Who in Women, and Who’s Who Worldwide. Her charitable efforts include Take Stock in Children as a mentor and marketing board member, Meals on Wheels, Autism Speaks and Hannah’s Buddies.

Fulton is a Florida native and a graduate of the University of North Florida.

Quincy Noelke

Quincy is the owner and operator of Luna Belle & Friends, a home based pet sitting and dog walking business in Fort Pierce, FL. After working in the ever changing medical field for 10 years, Quincy desired a change in scenery. Not sure what to do next, Quincy took a leap of faith and resigned as Surgical Coordinator & Legal Coordinator for The Spine Center in 2015, a neurosurgery office in Palm Beach Gardens. While walking her dog Luna one afternoon, a neighbor stopped to chat, noticing her car had been in the driveway during the day. Once the neighbor realized Quincy was home, she asked if Quincy would be interested in walking her dog while she was at work. That conversation led to the start of Luna Belle & Friends in Jupiter, FL. 6 years, 2 cities and a pandemic, Luna Belle & Friends has continued to provide loving care to local pets while their owners are stuck at work or on vacation.

Quincy is also a Level 2 U.S. Masters Certified Swimming Coach and an U.S. Masters Certified Adult Learn to Swim Coach for Palm Beach Masters Swim Team in Jupiter, FL. While Quincy no longer works in the medical field, the knowledge she gained from attending the University of Florida, earning a Bachelor of Science degree in Kinesiology & Physiology; has trickled down into her coaching style. Over the last 6 years, Quincy has coached numerous adults from all ability levels to become an efficient, stronger, faster and more confident swimmer. The most rewarding part of coaching for Quincy is helping adults over come an intense fear of the water, be comfortable in the water and achieve the ability to swim 25 yards of freestyle through the Adult Learn To Swim program with Palm Beach Masters.

In Quincy’s free time she enjoys anything on, in, or around water…a true mermaid at heart; spending time with her newlywed husband Danny and their fur babies 2 dogs, Luna & Moose & Juno the bunny rabbit; listening to live music and exploring all of what Fort Pierce has to offer this native, Floridian transplant, from North Palm Beach.

Mary Freitas

Mary Freitas is a little lady with a big heart. Always the first one to give a hand up or volunteer for a special cause, Mary, and her husband Jimmy, are well known throughout St. Lucie County for their philanthropy. But Mary is also known for her hard work and business ethics.

Mary and Jimmy are the owners of The Rusty Putter Restaurant, at the Fairwinds Golf Course, Bonner Mobile Bar, The Paella King, Big Bone BBQ and Blue Water Storage. They have built their small conglomeration on the principle that if you treat people fairly and with honesty and respect, it will come back to you tenfold.

Previous to meeting Jimmy, Mary co-founded Vivid Hair Salon and Spa in St. Lucie West, managing the salon while remaining a hair stylist for 13 years.

She also founded the Roseann Gregory Cancer Foundation, in honor of her sister who died from Pancreatic cancer. She remained the President for 10 years, until she and the Board of Directors decided to dissolve the organization and focus on other philanthropy in the community. However, they continue to fund a scholarship at Indian River State College in Mary’s sister’s name.

When not running a business or working, Mary is an avid fisherwoman, hauling in fish that often times weigh more than she does. She is a true, who loudly proclaims her love of America and proudly supports veterans.

Mary is passionate about the Busch Foundation, and is thrilled to be on the Wild Gamette Dinner committee. She loves knowing that she is helping others less fortunate, especially children, in her community.